Starting a business is excitingābut it also comes with legal responsibilities. From choosing the right structure to registering with the state and staying compliant, every step matters. This guide breaks the process into simple, actionable steps so you can launch with confidence.
š Research and plan
- Clarify your offer: Define the problem you solve, your ideal customer, and the outcomes you deliver.
- Market sizing: Estimate demand, pricing bands, and core competitors. Identify your differentiation.
- Business plan: Summarize goals, operations, marketing, pricing, funding, and 12ā24 month milestones.
- Go-to-market: Choose channels (SEO, social, partnerships, local outreach) and set KPIs for traction.
šļø Choose a legal structure
- Sole proprietorship: Simple setup; no liability shield. Best for low-risk testing.
- Partnership: Shared ownership; personal liability unless limited. Use a written agreement.
- LLC (Limited Liability Company): Liability protection, flexible taxes (default pass-through), lighter formalities.
- Corporation (CāCorp/SāCorp): Strong for raising capital; formal governance. SāCorp limits shareholders but may reduce payroll taxes.
- Decision factors: Liability tolerance, fundraising plans, tax preferences, admin burden, and future exit.
š Register your business
- Name availability: Search state registry; consider trademark clearance and domain availability.
- Formation filing: File Articles of Organization (LLC) or Articles of Incorporation (Corp) with your state.
- Registered agent: Appoint an agent for legal notices (can be a service or qualified individual).
- EIN: Obtain an IRS Employer Identification Number for taxes, banking, and hiring.
- DBA (trade name): File if you operate under a name different from your legal entity.
- Operating agreement/bylaws: Create internal governance docs to define ownership, roles, and decision-making.
š Obtain licenses and permits
- Local business license: City/county registration; verify zoning and homeāoccupation rules if working from home.
- Sales tax permit: Required if selling taxable goods/services; register with your state revenue department.
- Industry licensing: Check requirements for food service, healthcare, childcare, contracting, finance, and professional services.
- Federal permits: Consider import/export, firearms, aviation, or broadcasting if applicable.
- Certificates and inspections: Health, fire safety, building occupancy as required by locality.
šµ Set up finances
- Banking: Open a business checking account; separate personal and business funds.
- Accounting: Set up bookkeeping, chart of accounts, and monthly closes; choose cash vs. accrual.
- Payments: Enable invoicing, POS, and online payments; standardize terms (Net 15/30, deposits).
- Taxes: Track estimated taxes, payroll tax, sales/use tax, and annual filings; consult a CPA for elections (e.g., SāCorp).
- Funding: Evaluate savings, revenue financing, bank loans, SBA programs, grants, or investors aligned with your goals.
āļø Stay compliant
- Employment: Verify Iā9s, wage/hour rules, overtime, and worker classification; post required notices.
- Policies: Create written handbooks covering conduct, safety, harassment, PTO, and remote work.
- Annual/periodic filings: File annual reports, franchise taxes, and renew licenses on schedule.
- Insurance: General liability, professional liability, cyber, property, and workersā compensation as applicable.
- Privacy and data: Adopt a privacy policy, minimal data collection, secure storage, and breach response plan.
- Contracts: Use written agreements for clients, vendors, and partners with clear scope, payment, IP, and termination terms.
š Build and launch
- Branding: Name, visual identity, messaging, and accessibilityāfriendly website.
- Marketing: SEO content, local listings, reviews, email onboarding, and referral programs.
- Operations: Document SOPs, service standards, escalation paths, and QA checks.
- Soft launch: Pilot with a small cohort; collect feedback; iterate pricing and processes.
- Scale: Track unit economics, conversion, retention, and customer satisfaction; hire as demand stabilizes.
š§° Essential templates and policies
- Core legal: Operating agreement/bylaws, shareholder or member agreements, cap table.
- Commercial: Master service agreement, SOW, NDA, vendor agreement, partnership/MOU.
- Customer: Terms of service, privacy policy, cookie notice, refund policy, warranties.
- HR: Offer letter, independent contractor agreement, handbook, performance policy.
- Risk: Incident response plan, data retention policy, insurance schedule, compliance checklist.
ā Formation checklist
- Pick structure and state
- Clear name, domain, and trademark
- File formation and appoint registered agent
- Get EIN and set up banking
- Draft governance docs and ownership agreements
- Register sales tax and local business license
- Set accounting, payments, and tax calendar
- Adopt policies, insurance, and contracts
- Launch website and go-to-market
š Final word
Opening a legal business requires planning, registration, compliance, and ongoing management. Treat compliance as customer trust infrastructureāit protects your brand, clarifies expectations, and reduces risk. Start simple, document decisions, and build systems that scale as you grow.